Packaging Design

The long partnership between A10 and Maguary has resulted in several design projects for the brand with excellent market results.

For the Concentrate Juices and Ready to Drink options, such as Nectar juices, Life, Superfrutas and Fruit purée lines, A10’s challenge was to create more modern identities and facilitate communication organization and flavor identification. The solution included keeping the brand’s red and green color code and the Maguary ribbon wrapping the different types of fruit to send a message of quality and natural products as a gift. The result was great consumer acceptance, which made it possible to expand the product family.