Kelco | Keldog

Brand Identity, Visual Identity, Packaging Design

For Kelco, the challenge was to create a more proprietary visual identity that would embody the brand’s values in a stronger brand personality. To do so, A10 redesigned the logo with the image of a heart (which symbolizes the affectional bond with pets) and created a clean, cheerful and full of appetite appeal dog and cat snack line packaging to make purchase easier. The result was a success with consumers.