Green

Visual Identity, Packaging Design

For the project of packaging and new visual identity of Green, a brand of children clothes, the challenge was to communicate the brand’s evolution, highlight its attributes and establish communication with its target audience at the same time. A10 was inspired by dynamism, joyfulness, amusing spirit and spontaneity to create a proprietary universe of colors and irreverent typology. The new identity was a success among consumers and won various awards.